Incorporating Mindfulness Into the Work Day
After a year of many stay-at-home orders, working from home, and the anxiety of a pandemic, many of us have experienced burnout at some point. This can make it difficult to stay grounded and keep [...]
How Public Relations fits in During COVID and Work-From-Home
It has been nearly a year since we went fully remote due to COVID-19. We’ve learned a few things over these past months and managing client accounts remotely as well as collaborating as a team [...]
The power of the digital influencer
The digital influencer has completely revolutionized the marketing and communications landscape. With individuals now charging between 5 and 6 figures fees for campaigns, the traditional advertising and PR space has been turned on its head. [...]
Instagram Stories vs. Snapchat
Instagram launched the latest update to its app over the summer- Instagram Stories. Almost a carbon copy of Snapchat, Stories enables users to take images or record video that remains live for 24 hours. Instagram [...]
From the Intern’s Desk: Instagram’s New Algorithm
People everywhere are freaking out about Instagram's new algorithm. Currently, posts are organized in the order in which they are posted, and as you scroll down your feed you are able to see posts from [...]
Snapchat’s geo filters: what you need to know
Snapchat is one of the most popular social media platforms, with an estimated 100 million daily users. Savvy brands are integrating Snapchat into their social media marketing, using the platform to engage and reach younger, [...]
Facebook reactions: love or hate?
Facebook recently announced the news that many of its fans had been waiting for: the release of more reactions! If the humble like wasn’t enough for you, users can now show their feelings through the [...]
#Oscars: what hit big on social media
The Academy Awards is an event that many of us look forward to every year. Like the Grammys and every big event that has come before it, audiences are increasingly turning to social media as [...]
From the Intern’s Desk: Growing Visibility and Sales with Instagram
The influence that Instagram has on consumers is increasing on a daily basis. With a community of more than 400 million members, it provides a perfect platform for promoting brands. There are however a few [...]
Our LPR Team’s Favorite Nashville Coffee Spots
There’s no denying that Nashville has grown an incredible artisan coffee community. No two are alike, and each is awesome for its uniqueness. Whether you want to impress someone from out of town, crank out [...]