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    Networking in Nashville: LPR’s guide to making meaningful connections

Networking in Nashville: LPR’s guide to making meaningful connections

Networking is a tool that every professional should utilize. At Lexington PR, we believe that networking is especially important because it builds new relationships and strengthens existing connections. With a continually growing city like Nashville, there are a variety of networking groups that help professionals thrive.

Network After Work is a national organization with chapters […]

By |Tuesday, 22 September 2015|0 Comments

Pintastic: The Pinterest tips you need to know

Pinterest is one of our favorite social media networks- and one of yours too! Over an estimated 72 million people are active on Pinterest, with the most prolific time for posting between the hours of 8pm and 1am.

A myriad of pretty pictures and beauty tips, Pinterest is a key part of content and social […]

By |Wednesday, 29 July 2015|0 Comments
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    Five tips for editing and improving your Instagram photos from style blogger Top Knotted

Five tips for editing and improving your Instagram photos from style blogger Top Knotted

Instagram is an entirely visual outlet. That being said, the picture itself is vital. Poor pictures equals a poor feed, and a poor feed equals fewer followers. If you are interested in growing a brand or visual story with an engaged following, then there are a few tips and guidelines to improve your photos […]

By |Thursday, 23 July 2015|0 Comments

From the Intern’s Desk: Mastering Twitter

At LPR, one of my main responsibilities is to prepare tweets for the firm’s social handle @lexingtonpr. Let me just say, I have learned an incredible amount about brands, audiences, content and analytics as a result. There truly is a system to Twitter, and becoming familiar with the protocol is essential to making the […]

By |Tuesday, 7 July 2015|0 Comments
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    Which social media sites should you be using to grow your brand?

Which social media sites should you be using to grow your brand?

Social media is a daily part of all our lives. Whether you check your Facebook first thing in the morning, tweet throughout the day or Instagram your dinner, each one of us likes to be social!

You are likely a user of what I call the ‘big three-‘ Twitter, Facebook and Instagram, and probably like […]

By |Monday, 11 May 2015|0 Comments

How to maximize your social media posts

Love it or loathe it, knowing how to maximize your social media posts are an important part of your overall digital strategy. Why would you post important news in the middle of the night when your followers are sleeping?

Knowing when and where to post can help drive forward your social media goals, increase engagement […]

By |Tuesday, 21 April 2015|0 Comments

How to make news when there isn’t any

News cycles come and go, and when you’re experiencing a quiet period, it’s important to think fast and try to make some headlines!

Having a plan in place will help save time, reduce stress and importantly, get the coverage that your client or organization needs!

What can you do to make news?

Create an ideas bank: have […]

By |Tuesday, 7 April 2015|0 Comments

My Q&A with Huffington Post Women in Business

I recently had the pleasure of catching up with Huffington Post’s Women in Business blog for a Q&A about Lexington Public Relations, the highlights and hurdles of starting your own business and a few tips I’ve learned along the way. You can check out the full article here and below is an excerpt.

Do you […]

By |Friday, 27 March 2015|0 Comments

Seeking Summer Intern Candidates!

We’re looking for a summer intern to join our Nashville office! It will be a hands-on opportunity to learn more about media relations, campaign development, social media promotion and more. Details are below. For those interested, feel free to send me an email at suki(at)lexingtonpr.com with a copy of your CV, cover letter and […]

By |Wednesday, 25 March 2015|0 Comments

PR Pitfalls and How to Avoid Them

#PRfail. We’ve all seen them, commented on them, and hopefully, not directly experienced them!

There can be nothing more humiliating than realizing you’ve committed a public relations sin, and the realization that you’ve got to clean it up!

If you handle public relations for a client or in-house, here are the pitfalls that you should avoid […]

By |Tuesday, 17 March 2015|0 Comments