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From the Intern’s Desk: Instagram’s New Algorithm

People everywhere are freaking out about Instagram’s new algorithm. Currently, posts are organized in the order in which they are posted, and as you scroll down your feed you are able to see posts from everyone that you follow. The new algorithm orders posts in a more Facebook-like way, which organizes them based on […]

From the Intern’s Desk: Advertising on Instagram

As you may have noticed, Instagram recently introduced a new feature where businesses can “sponsor” posts. These posts show up on users’ feeds regardless of whether they follow the brand or not. As the popularity and influence of Instagram increases, this new option is a great tool for businesses to advertise their brand. I […]

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    From the Intern’s Desk: Growing Visibility and Sales with Instagram

From the Intern’s Desk: Growing Visibility and Sales with Instagram

The influence that Instagram has on consumers is increasing on a daily basis. With a community of more than 400 million members, it provides a perfect platform for promoting brands. There are however a few key things to remember when trying to grow visibility or sell a product through Instagram.

1. Take a great picture

Customers […]